Our Story

It all started in 2012 with a working mum who had an idea – and a determination to see it through. She wanted more than good care for her own children; she wanted every child to experience the highest-quality start in life. That drive to raise standards and support the people delivering early years education became the heart of what we do.

Our journey brought us together through a shared belief: the early years sector deserves passionate advocates, practical support, and a community where everyone feels valued. From the beginning, we have been motivated by a single goal – to help those who shape young lives to thrive, grow, and be recognised for the incredible work they do.

As practitioners ourselves, we understand the challenges faced daily in nurseries, schools, and childcare settings. We know what it takes to inspire children, nurture talent, and keep teams motivated. That insight fuels everything we do, from connecting talented individuals with opportunities to providing guidance, support, and encouragement every step of the way.

Our team draws strength from our differences and shares a commitment to honesty, respect, and collaboration. We work together to lift each other up, celebrate successes, and bring positivity to a sector that shapes the future. Along the way, we never lose sight of the importance of fun, optimism, and appreciation – because a happy, supported team makes the best impact.

Since 2011, we have been proud to contribute to a stronger, more empowered early years community. We continue to champion careers, lighten workloads, and nurture talent – always with empathy, integrity, and the belief that every child and practitioner deserves the best possible start.

A Vision Rooted in Excellence

We envision a world where every early years setting is staffed by individuals who are not only qualified, but inspired, empowered, and fully supported in their careers. Our commitment to excellence drives us to uphold the highest standards in safeguarding, compliance, and educational integrity — all while maintaining a deeply human approach.

We don't just recruit — we invest in people.

What We Stand For

Our values form the foundation of everything we do:

  • Inclusivity – We celebrate diversity, ensuring equal access to opportunities for all professionals and creating learning spaces where every child is seen, heard, and valued.

  • Empowerment – Through training, mentoring, and ongoing support, we champion the personal and professional growth of each individual we place.

  • Integrity – Honesty and transparency are the cornerstones of our operations, from recruitment processes to client relationships.

  • Compassion – We care deeply about the well-being of children, families, and educators, recognising that positive environments begin with empathetic people.

  • Excellence – Every placement is thoughtfully matched to ensure not just competence, but connection — aligning skills, ethos, and aspirations.

  • Collaboration – We work closely with nurseries, schools, and professionals to co-create nurturing and effective learning communities.

Professional Growth, Every Step of the Way

We are proud to be more than just a recruitment agency. We are a career development partner, offering:

  • Accredited training and CPD opportunities

  • Guidance for newly qualified and internationally trained educators

  • Clear onboarding processes that support compliance and confidence

  • Regular feedback, performance support, and safeguarding training

Whether you’re an aspiring practitioner, an experienced educator, or a nursery leader seeking reliable staffing, our team is here to support you with professionalism, empathy, and purpose.

Looking Ahead

As we continue to grow across Cambridgeshire, Suffolk, and beyond, our commitment remains the same: to nurture potential — in children, in educators, and in the communities we serve.

Together, we are shaping the future of education — one placement, one classroom, one child at a time.